Book cover: a young field-hockey player at sunrise, a white coat and stethoscope on the fence beside him

Out now on Kindle

Escape Nicotine
– Permanently

A doctor's thirty-year journey to freedom. How the principles of cognitive behavioural therapy can help you stop without willpower.

Also free to read with Kindle Unlimited · In Canada: amazon.ca · Paperback edition to follow

The premise

You were never weak.
You were conned.

Nicotine never gave you anything. It installed a faint itch, then sold you relief from that itch and called the relief pleasure. That is the whole trick — a sleight of hand — and nobody needs willpower to stop paying a magician once they have seen where the card goes.

This is a different kind of quit book. It does not ask you to be strong, count days, or white-knuckle anything. It asks you to look — closely, one lie at a time — at the con that has been running your life on commission.

It was written by a physician who spent thirty years getting conned himself, medical degree and all. He knew every fact about what it was doing to him. Knowing changed nothing, which is the first clue that the problem was never information.

The Little Trickster

The physical addiction

A faint itch, and no more than that — never the real problem, and never the thing you were actually afraid of.

The Big Trickster

The mental addiction

The patient whisper that can wait ten years for a wedding, a crisis, a campfire — and still sound exactly like your own voice.

"Rule one: you keep smoking while you read." No quit date on page one. You cannot examine a con while you are panicking about a deadline.

What's inside

Fourteen chapters,
one lie at a time.

Each chapter puts a single familiar belief on trial, then closes the same way: the lie, the flip, a guided session on paper, one small thing to do, and a ten-second exercise that builds a written record in your own handwriting.

The author

A doctor who was the patient.

Peter Kruger is a physician. He experimented with his first cigarette at sixteen, before a field hockey game in Worcester, South Africa, and spent the next three decades discovering — first as a medical student, then as a practising doctor — that knowing better has nothing to do with getting free.

After years of willpower quits, a decade of freedom, and a ten-year detour through vaping that began with one friendly drag, he turned the tools of cognitive behavioural therapy on his own addiction and took it apart belief by belief.

He wrote this book for the reader he used to be: someone who had all the facts, none of the answers, and no interest in being told to try harder. He lives in Alberta, Canada.

Also as an app

The same course, narrated.

Escape Nicotine for iPhone carries the whole course in audio — every chapter read to you, an optional guided session for each one, the One Long Breath pacer for the hard minute, and the Ambush Scheduler. Chapters 1–2 are free; the rest is a single unlock, with no subscription and no account.

Come see how the trick is done

You'll be losing a liar, not a pleasure.

Kindle edition out now · free to read with Kindle Unlimited

Read on Kindle

In Canada: amazon.ca